Generative Engine Optimization: How to Make Your Content Visible to AI
There was a time when SEO meant stuffing keywords into meta tags to be noticed by Google's crawler. That changed over time, and the approach was refined with structured data, backlinks, page authority, and semantic search. Now the rules are changing again. People are no longer just typing queries into a search engine and browsing the blue links. They ask ChatGPT, Perplexity, Claude, or Gemini, and they get a direct answer. If an AI answers the question, your carefully optimized page is invisible


